Full-Funnel · CRO · Analytics

One system. Every channel. Compounding results.

Full-funnel strategy, landing pages, conversion rate optimisation and tracking that make every paid channel work harder, with one source of truth for what's working.

Overview

Channels don't work in silos, and neither do we. Our full-funnel performance marketing connects awareness, consideration and conversion, with landing pages and conversion rate optimisation that make every click work harder.

This is the layer behind our biggest outcomes: the Google, Meta and WhatsApp funnel that produced 111,667 leads for Japan Electronics, and the GCLID-to-CRM loop we built for West of Brickell Homes in Miami. Before Digital Genix, Ali's three-year partnership with Pentagon Food Group delivered a 33,500% conversion lift and 412% audience growth.

Everything reports into one source of truth, GA4, Google Tag Manager, pixels, Conversions API and live dashboards, so budget follows whatever is working.

Get a free audit →Chat on WhatsApp

Results on the record

What this service has delivered.

Every row links to the full case study: challenge, strategy and results, straight from the ad account.

Client	Market	Industry	Headline result	Detail
Japan ElectronicsClient	Pakistan (nationwide)	Consumer Electronics · E-commerce	111,667 qualified leads	PKR 119 cost per lead
Pentagon Food GroupFounder · Ali · Before Digital Genix	United Kingdom	B2B FMCG / Foodservice	33,500% conversion lift	412% audience growth · 3-year partnership
West of Brickell HomesClient	USA (Miami)	Real Estate	Closed-loop ad click → crm attribution	Zoho CRM + GCLID enhanced conversions
LandLife PropertiesFounder · Badar · Previous in-house role	Pakistan (Islamabad)	Real Estate	2,422 leads in 3 months	Cost per result down 70–75%

What's included

What we do for you.

Full-funnel strategy

Channel mix, budget allocation and messaging mapped to your customer journey.

Landing pages & CRO

Landing page reviews and structured A/B testing to lift conversion rates on the traffic you already pay for.

Analytics & tracking

GA4, Google Tag Manager, pixels, Conversions API and live dashboards. One source of truth.

Closed-loop measurement

CRM integrations and enhanced conversions that tie ad clicks to real deal stages, like our Zoho and GCLID build for West of Brickell.

Audits & roadmaps

Detailed account audits with prioritised, evidence-based action plans.

Multi-market campaigns

Campaigns localised by market across the UK, USA, Canada, the UAE and Pakistan.

How we work

Brief to breakthrough in four.

Audit

A full account audit, tracking review and a map of your customers and funnel. We learn before we spend.

Strategy

Channel mix, account structure, creative briefs and a live dashboard, ready from day one.

Launch

Test, measure, scale what works and cut what doesn't. Optimised every week.

Scale

New locations, fresh creative and more of the funnel, with clear reporting throughout.

Who runs it

Hands-on founders, not a hand-off.

Your account is built and optimised by co-founders Badar Munir (Director, Google and Microsoft certified, MSc Digital Marketing from the University of Salford) and Ali Raza (co-founder running our Pakistan operations, Meta Certified Creative Strategy Professional). Meet the team →

Your first 30 days

What happens after you say yes.

Days 1–3
Audit and access
We get manager access to your accounts, review every campaign and agree targets for cost per lead or ROAS.
Days 3–7
Tracking fixed first
GA4, Tag Manager, pixels and server-side tracking checked and fixed before any budget is scaled. Included on Growth and above.
Week 2
Rebuilt campaigns live
New structure, audiences and creative tests launched, with your live dashboard switched on.
Weeks 3–4
Optimise and report
Weekly changes to bids, budgets, search terms and creative, then your first report and strategy call.
Day 30
Fit check
No visible improvement? Walk away and keep the audit, tracking and rebuilt campaigns. That is our fit guarantee.

FAQ

Performance & CRO questions, answered.

Still unsure? Book a free audit and we'll answer everything specific to your account.

What is performance marketing?

Paid advertising managed to measurable business outcomes such as revenue, leads and return on ad spend, rather than impressions or clicks.

Do you replace or work with our in-house team?

Either. We can run your paid media on our own or plug into your in-house team as the paid media specialists.

What does the free audit include?

Account structure, tracking health, budget efficiency and a creative review, plus the three fastest fixes, in plain English.

Can you fix our tracking and attribution?

Yes, and it's often step one. From GA4 and Tag Manager clean-ups to server-side tracking and CRM closed loops, we make sure decisions run on real data.

What is conversion rate optimisation?

CRO is improving the share of visitors who take action on your site, through clearer offers, faster pages, better forms and A/B tests. It lowers your cost per lead without adding ad spend.

Do you build landing pages?

We review and brief landing pages and run A/B tests. For full page builds we work with your web team or recommend a partner, because we only do paid ads.

Do you manage multi-country campaigns?

Yes. We run campaigns localised by market across the UK, USA, Canada, the UAE and Pakistan.

Who owns the ad account and the data?

You do. Every ad account, pixel and audience sits in your business's name and you pay the platform directly. We work through manager or partner access, so if you ever leave, everything stays with you.

Keep exploring

More ways we grow brands.

Google Ads Management Meta Ads (Facebook & Instagram)TikTok Ads Management Snapchat Ads Management YouTube Ads Management LinkedIn Ads Management App Marketing & Growth Paid Social Advertising All case studies Pricing

Free · limited spots each week

Get a free ad account audit.

We'll show you exactly where your budget is leaking, and the three fastest fixes. No fluff, no obligation.

Book a free audit →Chat on WhatsApp

No sales team here. An experienced member of the team reads every enquiry and gets back to you within one working day.